yEUcycling - Inspiring cycling-based social activism among young people in Europe

yEUcycling project is designed in a manner to utilize societal dimension of cycling to address two increasingly important needs - need for increasing level of youth participation in sport and health-enhancing physical activities (which is even lower in project countries of Croatia, North Macedonia and Serbia than EU average) and need of young people for new and engaging ways of social activism. We will engage in cross-sectoral collaboration between cycling clubs (CC) and youth organizations (YO) in producing cycling-based methodologies for inspiring social activism among young people. Our main aim is to mainstream cycling culture among young people through fostering their participation in cycling-based social activism promoting inclusion and active citizenship. We will reach this through: SO1-mapping existing capacities and resources of cycling sport clubs and youth organizations for integration of cycling-based social activism into their work. SO2-developing innovative methodological approach for cycling-based social activism as a tool for promoting inclusion and active citizenship among young people on local level. SO3-enhancing capacities of cycling sport clubs and youth organizations to integrate methodological approach for cycling-based social activism into their work. SO4-advocating for recognition of legal framework for mainstreaming cycling culture and fostering cycling-based social activism among young people on local level. Set of 10 interlinked tasks are envisaged for achieving SOs. Main project results are: yEUcycling methodology developed, capacities of 24 CC and YO enhanced (including of partners), yEUcycling guideline produced, set of 2 local policy recommendations produced, yEUcycling web page developed, advocacy meetings held with 30 local authorities and 30 CC and YO, dissemination efforts (emailing and social media campaign) reached 30.900 more of them across Europe, awareness raising social media campaign among young people reached 150.000.