New didactical tools for initial digital training of low-skilled adults to adapt to the labor market transitions

We aimed to develop an educational tool that was adapted to the needs of adults, enabling them to acquire digital skills and competencies essential for improving the digital presence of SMEs and a...

We aimed to develop an educational tool that was adapted to the needs of adults, enabling them to acquire digital skills and competencies essential for improving the digital presence of SMEs and adapting to labor market transitions. Our goal was to strengthen vulnerable groups, helping them acquire the digital skills required to enhance their competitiveness in the job market. We also aimed to facilitate initial digital education, focusing on areas like digital company presence, digital marketing, and consumer' rights.

In our project implementation, we executed the following activities: • Developed a Toolkit tailored for professionals with limited digital skills to support their initial training and enhance their competitiveness in an era of digitalization. This toolkit encompassed: -Digital presence, including guidance on domain names, webpages, and e-commerce platforms. -Digital marketing, strategies and techniques. -Education on consumers' rights, in the digital landscape. Our approach aimed to provide a comprehensive framework for SMEs, enabling them to take proactive steps to adapt to the evolving digital landscape.

During the project we produced tangible outputs and outcomes, including: -A comprehensive Toolkit: We developed educational tools accessible to all, aimed at combating digital illiteracy. These tools included: -Three training modules suitable for education and ongoing training: 1) Digital Presence 2) Digital Marketing 3) Consumer rights -Tailor-made support and recommendations designed for specific target groups, such as low skilled individuals. -Training Courses: We offered 6 specialized training courses focused on the training modules in each partner country. These courses were implemented in the form of seminars, webinars, and hybrid. These concrete outputs and results were instrumental in addressing digital illiteracy and empowering individuals and businesses to thrive in an increasingly digitized environment.