From Digital to Smart Tourism

The 'From Digital to Smart Tourism' project was created to achieve various objectives. In terms of digital transformation, it aimed to enhance the organizational capabilities of tourism profession...

The 'From Digital to Smart Tourism' project was created to achieve various objectives. In terms of digital transformation, it aimed to enhance the organizational capabilities of tourism professionals, promoting safety and resilience through digital tools. This aligns with the EU Digital Education Action Plan and the Osnabrück Declaration. On the environmental front, the project aimed to raise awareness of sustainable tourism, encouraging investments in staff training and promoting environmental awareness in business operations. This connects with the EU Green New Deal and the need to adapt activities to the EU SME plan for tourism, considering the post-Covid impact. To increase flexibility in professional training opportunities, the project envisioned creating a collection of best practices and a comprehensive manual, facilitating the sustainable transition in the industry. This responds to the new demands of the labor market and the future expectations of employers and businesses, contributing to the sustainable development of tourism.

The project activities included: - Website Building: An interactive OER on smart and sustainable tourism was created, facilitating the dissemination of project results through an accessible and intuitive website. - Project Management: The project was managed to ensure temporal coherence, task distribution, proper financial implementation, and supporting documentation. - 2 TM (Transnational Meetings): The organized transnational meetings strengthened collaboration, analyzed the work done, and outlined future plans, ensuring a shared vision. - Smart and Sustainable Tourism Practices: The collection of smart and sustainable tourism practices in national contexts contributed to building and promoting smarter tourism ecosystems. - Practice Manual: The document serves to support SMEs and tourism organizations in adopting digital tools, creating awareness, and connecting digitization with sustainability. - Workshops: Engaging local workshops were organized, promoting dialogue among local stakeholders and reflecting on digital changes. - Campaigns: Campaigns were conducted to amplify the visibility of results through dissemination, ensuring impact and result promotion.

The project activities combined mobility and training activities aimed at producing key results, such as: - Strengthening professional skills and exchanging criteria on the project theme among direct participants and stakeholders invited to participate in each partner country. - Increasing awareness of smart and sustainable tourism, fostering greater interest in promoting tourism with this approach. - Promoting easy and accessible tourism activities through the transformation of digital tools. - Providing a collection of innovative practices in smart tourism in partner countries (Italy, Turkey, and Spain) - Collection of Best Practices document. - Creating a comprehensive manual for professionals/SMEs in the tourism sector - SMART Practice manual document. - Developing an interactive OER website that will contain all project-related information, including results and news/updates on activities (Website: https://digital2smarttourism.com).