Vzdělávání pracujících matek, sdílení znalostí a zkušeností
▶Summary
We aimed to strengthen support for working parents, especially mothers of young children, who face structural and cultural barriers when returning to the labour market. In both participating count...
▶Objectives
We aimed to strengthen support for working parents, especially mothers of young children, who face structural and cultural barriers when returning to the labour market. In both participating countries, we observed a lack of accessible information, examples of good practice, and space for open dialogue between parents, employers and the public. The project had the following objectives: • to educate mothers and provide them with practical information, tools and support for returning to work or maintaining their professional identity during parental leave • to raise employers’ awareness of the potential of working parents and the importance of inclusive and flexible workplace practices • to spark public debate around the challenges and stereotypes linked to parenthood and employment • to build the capacity of the partner organisations and lay the foundation for long-term international cooperation We focused on a set of interlinked outputs: workshops, roundtables, podcasts and a communication campaign that responded directly to the needs of our target groups. The project also contributed to the Erasmus+ priorities in the fields of inclusion, equality and access to adult education.
▶Activities
The project implemented three key activities: project management, educational events, and dissemination through an awareness campaign. Within project management, regular online meetings, coordination between partners, and continuous evaluation took place. All outputs, documentation, and meeting notes were systematically shared via a common digital storage platform. The educational component included 13 online workshops (including one bonus session), a hybrid conference attended by over 100 participants, and a series of 19 podcast episodes. We also organized three roundtables: two with employers and one final event focused on sharing best practices. The third activity was a targeted campaign addressing parents, employers, and the general public: combining organic and paid communication on social media, two press releases, and the final campaign MÁMY TO CHTĚJ TAKY, which highlighted four stories about workplace flexibility through media and public space outreach. The project contributed to greater awareness among key target groups and strengthened the capacity of participating organizations for continued collaboration.
▶Impact
1. Project Management – Monthly online meetings of the project team were held, – All tasks and documents were shared via a common Google Drive folder, – An initial roundtable took place in Prague for the team and stakeholders from both the Czech Republic and Slovakia, – Ongoing communication with the National Agency and all administrative support were ensured. 2. Educational Activities – 13 online workshops were implemented, each with at least 20 participants, including one bonus session; all were recorded and accompanied by additional materials online, – A total of 19 podcast episodes were produced (6 in Czech, 13 in Slovak), and published on partners' websites and major streaming platforms, – A hybrid conference with over 100 participants included an opening panel, report presentation, and public discussion, – Two roundtables with employers were organized in the Czech Republic, and a final in-person roundtable was held in Bratislava to present the project outcomes. 3. Dissemination and Awareness Campaign – Ongoing communication on Facebook, Instagram and LinkedIn (posts, reels, event invitations, teaser content), – Two press releases published in relevant media outlets, – All outputs made available on the websites